
Dubai’s real estate sector is witnessing another digital development with the launch of BrokerageFinder, a specialist recruitment platform designed to transform how property brokerages hire agents and how real estate professionals choose their employers. The platform aims to capture 20% of Dubai’s property recruitment market by the end of 2027, reflecting growing demand for more transparent and specialised recruitment solutions in the emirate.
Co-founded by Matthew Whitmore and Jay Grant, BrokerageFinder combines features associated with LinkedIn, Indeed and Glassdoor into a dedicated marketplace for Dubai’s property industry. The platform allows real estate professionals to research brokerage companies, compare employment opportunities and make more informed career decisions.
The launch comes at a time when the Dubai real estate sector continues to expand, supported by residential development activity, international investment and growing interest in Dubai Property opportunities. The increasing popularity of off plan Dubai property and the continuous introduction of residential developments are also creating new opportunities for property professionals specialising in different market segments.
According to the company figures reported by Arabian Business, BrokerageFinder has already attracted approximately 17,400 monthly website visits and more than 10,000 unique users since its soft launch around four and a half months ago.
As the market expands, agents are increasingly required to understand different property categories, including Off Plan Properties, residential sales and leasing. Professionals working with Off Plan Properties Dubai must also understand developer offerings, payment plans, project locations and buyer investment requirements.
BrokerageFinder’s early performance indicates growing interest in a specialised recruitment marketplace for Dubai’s property professionals. According to figures shared by the company, candidate applications increased from just three during its first 30 days to an average of 5.8 applications per day over the latest 30-day period.
The founders also reported that website activity, revenue and successful placements have almost doubled month-on-month on average since the platform’s launch.
These figures suggest that property professionals are increasingly interested in having access to detailed information about potential employers before making career decisions.
The platform initially focused on small and medium-sized brokerages, particularly companies employing between 10 and 70 agents. However, it is now expanding its reach, with discussions underway to bring some of Dubai’s largest real estate companies onto the platform.
This expansion could strengthen its position in a competitive recruitment market where brokerages are constantly looking to attract experienced agents and build stronger sales teams.
One of the main objectives behind BrokerageFinder is to address the information gap between real estate agents and brokerage companies.
According to the founders, discussions with more than 200 brokerage owners revealed that conventional recruitment channels do not adequately address the specific requirements of Dubai’s property industry.
General recruitment websites and traditional agencies can connect employers with candidates, but they often provide limited information about the working conditions and professional opportunities available at individual brokerages.
BrokerageFinder aims to make this process more transparent by allowing candidates to research and compare companies using several important factors, including:
– Commission structures and earning opportunities.
– Property portal exposure and marketing support.
– Company culture and working environment.
– Training programmes and professional development.
– Office locations and available support.
– Career opportunities and company operations.
For brokerage companies, the platform offers a dedicated client portal that allows recruitment teams to organise candidate applications, maintain talent pools, monitor interviews and issue employment offers.
This approach is designed to move recruitment beyond traditional CV submissions and create better connections between employers and candidates whose expectations and career ambitions are aligned.
Artificial Intelligence to Power the Next Development Phase
Artificial intelligence is expected to become an important part of BrokerageFinder’s future development strategy.
The company is currently developing an AI-powered matching engine that will recommend suitable brokerages based on more than an agent’s previous experience and professional qualifications.
The proposed system will also consider individual ambitions, personality characteristics and preferred working environments to identify companies that may be a better match for each candidate.
According to the company’s development plans, an initial AI beta release is targeted for December 2026, followed by a more advanced matching system during the first quarter of 2027.
BrokerageFinder is also developing another initiative called Social Finder. The proposed platform will introduce networking capabilities and help establish a broader professional community for people working across Dubai’s property industry.
If successfully implemented, these developments could help the company expand beyond recruitment and become a more comprehensive professional networking destination for real estate agents.
Let’s Find Your Dubai Property
Dubai’s property market offers opportunities across several residential segments, with off-plan developments remaining an important part of the industry’s growth. The continuous launch of Dubai Off Plan Projects requires property professionals who can explain development features, payment structures, construction timelines and investment potential to prospective buyers.
Agents working in this segment often assist international investors researching Off Plan Property Dubai and comparing different residential communities. Knowledge of New Projects in Dubai can help professionals understand changing buyer preferences and identify developments that match different investment requirements.
The market also includes opportunities for buyers with varying budgets. For example, individuals searching for Affordable Off Plan Properties in Dubai may consider emerging residential communities, while investors interested in premium developments may explore established locations.
As demand for Off Plan Properties for Sale in Dubai continues to create opportunities for developers and property professionals, specialised recruitment platforms such as BrokerageFinder could help brokerages connect with agents who understand these market requirements.
For professionals working with international clients, knowledge of Dubai Property Investment opportunities is equally important. Understanding developer credibility, property locations, expected handover dates and payment plans can help agents provide more informed guidance to prospective buyers.
Overall, the growth of Dubai’s property sector is creating demand not only for new residential developments but also for skilled professionals who can support the industry’s expanding recruitment and sales requirements.
The launch of BrokerageFinder reflects the increasing scale and professionalisation of Dubai’s real estate sector. The emirate continues to attract international investors, property developers and real estate professionals, supported by a diverse residential development pipeline and growing transaction activity.
According to the Dubai Land Department, the emirate recorded 96,440 broker-executed transactions in 2025, while brokerage commissions reached AED 13.59 billion, representing annual growth of 31%. The number of registered real estate brokers also reached 32,294 by the end of the year.
The continued expansion of the property sector is creating opportunities across several segments, including residential sales, leasing, commercial property and off-plan developments.
In particular, the popularity of Off Plan Properties has created a significant area of activity for Dubai’s brokerage industry. Agents increasingly work with developers and buyers interested in newly launched residential communities, making knowledge of Dubai Off Plan Projects and their payment structures an important part of the market.
International buyers researching Off Plan Properties Dubai also require professional guidance to compare locations, developers and investment opportunities. From Affordable Off Plan Properties in Dubai to premium residential developments, the variety of available projects creates demand for agents with specialised market knowledge.
As the number of New Projects in Dubai continues to expand, experienced professionals who understand different property categories may find opportunities to develop their careers in specific market segments.
The same applies to buyers exploring Off Plan Property Dubai and Off Plan Properties for Sale in Dubai, who often rely on property professionals to understand project details, payment schedules and expected handover timelines.
For those considering Dubai Property Investment, access to knowledgeable professionals can also help make the process of evaluating developers, locations and individual developments more informed.
Consequently, the growth of Dubai’s property market and the increasing diversity of its investment opportunities could support demand for specialised recruitment and professional networking platforms.
BrokerageFinder’s longer-term objective is to become a leading destination for local and international real estate agents researching career opportunities in Dubai.
By bringing employer comparisons, recruitment management and professional networking into one platform, the company aims to create a more structured recruitment experience for both candidates and brokerage businesses.
Its proposed AI matching technology and Social Finder initiative represent the next stages of this strategy. The company may also consider expanding its specialised marketplace model into other industries once it establishes a stronger position in Dubai’s property sector.
However, achieving its target of capturing 20% of the real estate recruitment market by the end of 2027 will depend on attracting major brokerage companies, building candidate trust and delivering the planned technology improvements.
For Dubai’s property industry, the launch represents another step towards digital transformation. As Dubai real estate continues to evolve, platforms that improve transparency, recruitment and professional connections could become increasingly relevant to the wider property ecosystem.
Source and Attribution: Information about BrokerageFinder’s launch, founders, platform performance and future development plans is based on reporting by Arabian Business and figures provided by the company. Dubai brokerage industry statistics are attributed to the Dubai Land Department through the Dubai Media Office.





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